“We don’t want to box people in.”“Let the creativity flow.”“Rules kill originality.” You’ve heard all the mantras. Maybe you’ve said them yourself. In the name of creative freedom, countless teams resist process, avoid structure, and turn their backs on strategy — believing it will dull the edge of their ideas. And yet:The best creative breakthroughs…
Rethinking Systems, One Sketch at a Time There’s a reason some companies thrive in chaos while others burn out chasing clarity. It’s not always the tech. It’s not always the capital.It’s how they think.And thinking — especially when stakes are high — is often where artists outperform everyone else. Yes, artists.The same people you once…
From First Brief to Strategic Breakthrough — the Stuffonfire Way When most people hear the word “consulting,” they think of decks, buzzwords, and uncomfortable Zoom calls. Maybe a framework or two. Maybe a suggestion to “align stakeholders” or “synergize workflows.” Then comes a report nobody reads. Now picture this instead: a messy whiteboard, a poet…
I’ve seen art scenes come and go. Gentrification knocks out old studios, social media warps exposure into algorithms, and funding often feels like a rigged lottery. But you know what hasn’t disappeared — or even dimmed? Art collectives. Not the Instagram-coordinated flash mobs, or the designer “labs” that wear the word like a trend. I…